The Mascot
Our primary mark representing wisdom, persistence, and intelligence.
Primary Mark / Light
Primary Mark / Dark
Color Palette
Handpicked tones that evoke trust, intelligence, and modernism.
Okay Indigo#4f46e5
Deep Slate#0f172a
Clean White#ffffff
Ghost Grey#f8fafc
Typography
Precision-selected typefaces for maximum legibility and personality.
Display Typeface
Heading Style
ABCDEFGHIJKLMN
OPQRSTUVWXYZ
1234567890
Body Typeface / Outfit
Outfit Geometric
The quick brown fox jumps over the lazy dog. Designed for high readability on digital screens, Outfit provides a friendly yet authoritative tone.
Proper Usage
Our brand is built on trust and intelligence. Please ensure enough breathing room (clear space) around the logo and avoid stretching or recoloring the mascot.
Do
Use the primary indigo logo on light backgrounds.
Don't
Stretch, warp, or shadow the logo.